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Segmenting Your List for Black Friday Interactive Guide

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EMAIL MARKETING

Segmenting Your List for Black Friday Interactive Guide

Stop sending one email to everyone: find the groups on your list that matter most this week, size them, test how ready your list is and decide who hears what.

 
🔥 Sort your subscribers before the first send

Work through why segmenting matters in sale week, learn the key groups most small-shop lists split into, estimate how big each one is from your own list size and map out which group gets which message.

Made for shop owners who know their loyal buyers deserve a different email from someone who signed up and never opened.

🔓 Get Instant Access

✓ Instant digital download

✓ Action-focused, not theory

✓ Read on any device, lifetime access

 
SOUND FAMILIAR?

Your list isn’t one audience — so why send it one email?

Loyal buyers treated like strangers

Your best customers get the same pitch as people who joined two years ago and have never clicked.

Unsubscribes spike in sale week

Quiet subscribers get flooded with offers they didn’t ask for, and some of them leave or mark you as spam.

No idea who’s actually on the list

You know the total number of subscribers, but not how many are recent buyers, lapsed or never engaged.

Results you can’t learn from

After the sale you can’t tell which kind of subscriber responded, so next year starts from scratch again.

 
WHAT’S INSIDE

What’s inside

Groups that make sense for a small list

Split your subscribers into a few clear groups without needing advanced tools or a data team.

The right message for each group

Decide who gets early access, who gets a reason to try you and who simply gets fewer emails.

A healthier list after the rush

Habits that keep complaints and unsubscribes down while your inbox traffic is at its peak.

A segment plan you can act on

Finish with a clear picture of who hears what, ready to set up in your email tool.

 

Send fewer, better emails this Black Friday

Get instant access and split your list before your first Black Friday email goes out.

🔓 Get Instant Access

 

Educational content only. Business results depend on many factors and are not guaranteed.

 

At a glance

Format
Interactive segmentation explainer
Access
Instant download after checkout
Compatibility
Phone, tablet, laptop — any device
Ownership
Yours to keep, lifetime access
Refunds
Handled under the store’s Refund Policy (30 days)
Price
$PRICE
 

HERE’S EVERYTHING YOU GET

Everything inside — yours for $PRICE

The list segmentation walkthrough

Key groups, sizing, readiness check and a who-gets-what plan

Included

Instant digital download

Get access right after checkout

Included

Built to use, not just read

Practical and ready to put into action

Included

Access on any device

Phone, tablet, or laptop — lifetime access

Included
Regular price
Your price today
SAVE OFF
$PRICE
 

Download now

 
BEFORE YOU BUY

Questions, answered

How do I get access after I buy?
+

You’ll get instant access right after checkout, so you can start the same day.

What devices can I use this on?
+

It works on any device — phone, tablet, or laptop — and it’s yours to keep with lifetime access.

What’s your refund policy?
+

Refunds are handled under our store’s Refund Policy (30 days), which covers the details for digital access.

Do I need a special email tool to segment my list?
+

No. The groups are built around orders and opens, which most email tools can already filter on, and even two or three groups make a difference.

What if a subscriber fits more than one group?
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It shows you an order to work through, so each person lands in the first group that fits and nobody gets a double send.

My list is small. Is this still worth doing?
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Yes. You enter your own list size, and the approach is designed for small-business lists rather than big brands.

Shipping & Delivery

SHIPPING

We are proud to offer international shipping services that currently operate in over 200 countries and islands world wide. Nothing means more to us than bringing our customers great value and service. We will continue to grow to meet the needs of all our customers, delivering a service beyond all expectation anywhere in the world.

Do you ship worldwide?

Yes. We provide free shipping to over 200 countries around the world. However, there are some locations we are unable to ship to. If you happen to be located in one of those countries we will contact you.

What about customs?

We are not responsible for any custom fees once the items have been shipped. By purchasing our products, you consent that one or more packages may be shipped to you and may get custom fees when they arrive to your country.

How long does shipping take?

Shipping time varies by location. These are our estimates:
Location *Estimated Shipping Time
United States 5-20 Business days
Canada, Europe 5-20 Business days
Australia, New Zealand 5-20 Business days
Central & South America 5-25 Business days
Asia 5-20 Business days
Africa 5-25 Business days
*This doesn’t include our 1-3 day processing time.

Do you provide tracking information?

Yes, you will receive an email once your order ships that contains your tracking information. If you haven’t received tracking info within 5 days, please contact us.

My tracking says “no information available at the moment”.

For some shipping companies, it takes 2-5 business days for the tracking information to update on the system. If your order was placed more than 5 business days ago and there is still no information on your tracking number, please contact us.

Will my items be sent in one package?

For logistical reasons, items in the same purchase will sometimes be sent in separate packages, even if you've specified combined shipping.

If you have any other questions, please contact us and we will do our best to help you out.

RETURNS

Order cancellation

All orders can be cancelled until they are shipped. If your order has been paid and you need to make a change or cancel an order, you must contact us within 12 hours. Once the packaging and shipping process has started, it can no longer be cancelled.

Refunds

Your satisfaction is our #1 priority. Therefore, you can request a refund or reshipment for ordered products if:

  • If you did not receive the product within the guaranteed time (45 days not including 1-3 day processing) you can request a refund or a reshipment.
  • If you received the wrong item you can request a refund or a reshipment.
  • If you do not want the product you’ve received you may request a refund but you must return the item at your expense and the item must be unused.

We do not issue the refund if:

  • Your order did not arrive due to factors within your control (i.e. providing the wrong shipping address)
  • Your order did not arrive due to exceptional circumstances outside the control of magdalana.com (i.e. not cleared by customs, delayed by a natural disaster).
  • Other exceptional circumstances outside the control of magdalana.com.

*You can submit refund requests within 15 days after the guaranteed period for delivery (45 days) has expired. You can do it by sending a message on Contact Us page

If you are approved for a refund, then your refund will be processed, and a credit will automatically be applied to your credit card or original method of payment, within 14 days.

Exchanges

If for any reason you would like to exchange your product, perhaps for a different size in clothing, you must contact us first and we will guide you through the steps.

Please do not send your purchase back to us unless we authorise you to do so.

Refunds & Returns

Order cancellation

All orders can be cancelled until they are shipped. If your order has been paid and you need to make a change or cancel an order, you must contact us within 12 hours. Once the packaging and shipping process has started, it can no longer be cancelled.

Refunds

Your satisfaction is our #1 priority. Therefore, you can request a refund or reshipment for ordered products if:

  • If you did not receive the product within the guaranteed time( 45 days not including 2-5 day processing) you can request a refund or a reshipment.
  • If you received the wrong item you can request a refund or a reshipment.
  • If you do not want the product you’ve received you may request a refund but you must return the item at your expense and the item must be unused.

We do not issue the refund if:

  • Your order did not arrive due to factors within your control (i.e. providing the wrong shipping address)
  • Your order did not arrive due to exceptional circumstances outside the control of magdalana.com (i.e. not cleared by customs, delayed by a natural disaster).
  • Other exceptional circumstances outside the control of https://magdalana.com

*You can submit refund requests within 15 days after the guaranteed period for delivery (45 days) has expired. You can do it by sending a message on Contact Us page

If you are approved for a refund, then your refund will be processed, and a credit will automatically be applied to your credit card or original method of payment, within 14 days.

Exchanges

If for any reason you would like to exchange your product, perhaps for a different size in clothing. You must contact us first and we will guide you through the steps.

Please do not send your purchase back to us unless we authorise you to do so.

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